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Style Destino is my personal style space bout cruelty-free and vegetarian style. Fashion is not above someone's life and it is irresponsible when someone makes a fashion choice that involves taking a poor animal's life. I believe in style that has a conscience. We are in 21st century where technology has advanced immensely, there are myriad options available and any person with a desire can make things happen. So it is sheer selfishness and irresponsible behaviour when people make unethical fashion choices. Through StyleDestino I share everything cruelty-free and ethical in my style. I do not use any handbags, shoes or accessories made from leather (animal skin), the make-up I use is also vegetarian and cruelty free. Luxury and compassion can coexist stylishly and Style Destino is an attempt to prove just that. Vegan fashion is not about dowdy clothes, cheap bags, or tawdry shoes. I can just easily be vegan and trot in my Olsen heels, sporting a Stella McCartney luxurious vegan handbag while showing off my red lips painted with OCC lip tar!! I travel the world around and never find dearth of stylish, high quality vegetarian fashion.

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Miomojo: The Sustainable Italian Brand That Makes Cool Vegan Bags & Accessories


Miomojo Sustainable backback - Ecofriendly vegan bag -Vegan backpack

Leather's environmental impact is often misplaced. If you thought that leather is better than its synthetic alternatives because it is a “natural” material that will eventually decompose, think again. Every leather item in your wardrobe not only comes with cruelty but also bears a hefty price-tag for the planet. The livestock industry is responsible for nearly 15% of human-induced greenhouse gas emissions and contributes significantly to deforestation.

People often forget how toxic the leather tanning process could be for the planet and workers. An animal decomposes when it’s natural. However, for the leather material to last, the animal skin undergoes a lot of chemical treatments, after which it isn’t going to decompose in your wardrobe. These workers who process leather are often victims of deadly diseases, respiratory illness, and skin conditions due to exposure to toxic chemicals. Animal cruelty, usage of chemicals, cutting down of rainforests and fires to clear forests for cattle farming and the use of energy for producing leather altogether makes leather a rather unsustainable material compared to faux leather options.

The good news is, many ethical fashion brands are ditching leather in their collections and switching to sustainable leather alternatives. Miomojo is one such vegan accessories brand from Italy, which creates responsibly made products that not only focuses on design but also sustainability. They have a range of ethically made handbags, backpacks, wallets, and belts, which are all crafted from eco-friendly and vegan materials.

Materials: Miomojo uses a mix of materials in their bags ranging from Polyurethane (PU) and microfiber, which provide the luxurious feel of real leather without harming a single animal to nylon partly recycled from fishing nets, fabric scraps, and industrial plastic. PU leather has less than half of the environmental impact than leather derived from animals. In terms of durability, PU is waterproof, can be dry-cleaned, is soft and supple, and much lighter than real leather.

Each of their vegan bags features a lining made from 100 percent recycled bottles, known as R-PET.

Fair wages and transparency: The founder of Miomojo confirmed that all their bags and accessories are produced ethically in China where the workers are paid fair living wages. The company is also transparent about the materials they use for making their bags. They confirm that they use PU, instead of PVC, and are working towards incorporating more sustainable materials in their bags.

Eco-friendly packaging: To demonstrate its committed efforts towards sustainability, Miomojo uses plastic-free eco-friendly packaging. All their bags come in a brown paper bag, made from recycled paper. Even the tape used to secure the bag is made from paper. The tags are made from recycled paper, and the string is made of biodegradable rope instead of plastic that's commonly used for hand tags. All this together serve to reduce waste to contribute to the health and well being of the planet.
Sustainable ecofriendly bags - Vegan bag Miomojo eco friendly cosmetics case

Sustainable backpack - eco-friendly packaging - Vegan backpack in plastic-free packaging
Giving back: They go that extra mile by giving back 10% from their profits to animal welfare causes through their  “you buy, we give” policy. Some of the charities that they donate to include Barn Sanctuary, Mercy for Animals, and Animals Asia Foundation.
Sustainable fashion brands - Miomojo Vegan Bags  Vegan Backpack
In addition to bags, Miomojo also makes belts that come in elegant plastic-free packaging. I loved this skinny belt from their collection in a gorgeous nude color that's crafted with vegan leather and nickel-free metal hardware. It's really hard to find good quality vegan belts that won't chip and this one looks promising.
Eco-friendly vegan belts - sustainable fashion
Currently, Miomojo is showing its support and making an impact during the pandemic by offering 40 percent of sales proceeds from their online store to hospitals in Italy. This generous act to help the victims of covid-19 demonstrates the brand's commitment to sustainability and shows that fashion can be used for good too!

Oh, did I mention all their bags have received the PETA stamp of approval? You can shop from their online store and get free worldwide delivery while helping the animals!


P.S.: All the opinions shared in this post are mine. Please note, that while this is sponsored post, all the opinions, thoughts, and review in the article are genuine and unbiased. I never recommend a product or service if I don’t like it, and always stay true and fair to my readers.
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